2021 PLAYOFF PREGAME

CLIENT_ COLLEGE FOOTBALL PLAYOFF

LOCATION_ Miami, FL

DATE_ JANUARY 11, 2022

OBJECTIVE_ CREATE A VIBE THAT CELEBRATES EVERYTHING ABOUT THE HOST CITY OF THE COLLEGE FOOTBALL PLAYOFF NATIONAL CHAMPIONSHIP THROUGH DYNAMIC VISUALS AND UNIQUE ACTIVATIONS, GIVING PARTY GOERS THE PERFECT BLEND OF ALL THAT IS MIAMI, AND TIE IT TO ALL THAT IS COLLGE FOOTBALL.